Snapchat taps Giphy to add GIFs to Snaps

Sometimes Snapchat takes as good as it gets.

The Snap Inc. (NYSE: SNAP) app has integrated with Giphy so that users can add animated GIF stickers to their Snaps.

The move comes just a couple of weeks after Instagram enabled the same integration on its Stories.

Usually it’s the other way around, with Facebook and Instagram copying Snapchat as the ephemeral messaging app attempts to stay ahead of the competition.

To add GIFs to their photos and videos, Snapchatters can tap on the Sticker icon…...

3 Published By - San Francisco Business Times - Media & Marketing News - 2018.02.20. 22:43
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